Scooter specialist Honda 2W has managed to pip Bajaj Auto in terms of bike sales during H1 of the FY17-18, according to SIAM data released recently.
During 6 months of April-September of current financial year Honda 2W sold 1048143 motorcycles registering growth of 19.81 percent. In contrast, home grown bike specialist Bajaj Auto’s sales fell by 10.45 percent and Pune based company could sell 1010559 units of bikes.
During H1 of FY2016-17 Bajaj Auto was on second spot behind world’s largest 2w maker company Hero Motocorp by selling 1128425 units. Whereas Honda Motorcycle and Scooters India (Honda 2W) was placed at third rung with dispatch volume of 847852 units.
Spurt in sales of Bike Models of Honda 2W is result of company’s renewed focus on the segment by launching Cliq and implementing strategy to increase the sales volume of 125cc best seller model Shine and its sportier variant Shine SP.
World’s largest 2W maker Hero Motocorp registered sales of 3344292 units during H1FY17 with growth of 10.21 percent. Hero Motocorp has mammoth commuter motorcycle brands like HF Deluxe, Splendor and Passion in it’s portfolio and growth of 10.21 percent in company’s sales volume gives indication of trends of recovery in rural markets.
With subdued performance of its bike models barring Apache series, TVS Motor Company seems to be finding it hard to retain its sales volume in Motorcycle segment. During H1FY17 Chennai based company could sell meagre 484370 bikes registering an almost flat growth of 4.32 percent. Company, during corresponding period of FY16 sold 464318 motorcycles.
Seeing growing enthusiasm for its Apache series of bike models TVS Motor Company is working to launch it’s first sporty bike model Akula jointly developed in collaboration with BMW Motorrad.
During H1 of FY17 Royal Enfield registered a cruising growth rate of 23.17 percent and sold 378304 bikes. In the same period of FY 16 Royal Enfield dispatched 307150 bikes.